Marketing

Providing marketing professionals with robust data cleansing and segmentation tools, Microsoft Dynamics crm software from Innovise increases the effectiveness of marketing campaigns. Enabling insightful marketing analytics to rise to the surface, crm4fm provides a comprehensive set of marketing capabilities through which your customers can be targeted more effectively.

Dovetailing in with your sales plans and activities, crm4fm’s technology collates information gathered from the frontline. Informing marketing teams of potential opportunities based on client specific information, crm4fm is a powerful and holistic tool that gives you a clear 360 degree view of the customer and their changing preferences. Enabling the marketing function to become more intelligent, crm4fm will give you:

What can the crm4fm marketing module offer you?

Proactive planning: Transform customer information into actionable knowledge. crm4fm enables your company to respond quickly to changing customer preferences and market opportunities.

Real time visibility: Deep reporting and analysis capabilities within crm4fm enable you to track response rates, monitor costs and measure interest levels in real time, for each campaign that is executed.

Smarter campaigns: The intelligent list and segmentation features of crm4fm workflow management software will enable your teams to successfully reach current and prospective customers with more targeted and relevant marketing techniques.

Better campaign management:

Define and manage budgets, tasks and activities for the entire campaign process. Giving you greater control and cross team management capabilities.

Working in a familiar interface crm4fm will automatically synchronise e-mail messages, tasks and contact details through seamless integration between Office Outlook 2007 and Microsoft Dynamics CRM software. Accessible from any web based technology, crm4fm offers marketing teams the advantage of being able to quickly execute communications from anywhere in the world.

Driving closed-loop campaign execution, crm4fm tracks responses to each campaign activity that is launched. Converting e-mail responses to leads, opportunities and sales at the click of a button, crm4fm adds extra weight to marketing activity.

Monitor the results of a marketing campaign through crm4fm. Generate detailed real time performance reports in seconds

Transform leads into sales:

In just one click lead handling is improved via crm4fm. Thanks to this crm software in an instant, teams are able to view client information and easily distinguish new prospects and promote quality leads.

Automatically routing potential sales leads to the right person crm4fm allows you to define your workflows to speed up the generation of successful sales.

Able to intuitively track relationships between customers, prospects, suppliers and influencers’ crm4fm can uncover hidden sales opportunities.

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